对于产品宣传册来说，相应地就要求创意出新，制作精良。而在产品样本中，尤以单一类产品宣传册为众多。那么印刷厂要用什么方法来体现我们的企业宣传册设计与众不同呢?下面就这个问题
济南宣传单页印刷厂家来做一个简要介绍。
For product brochures, it is required to be creative and well made. Among the product samples, there are many brochures of single type products. So what method should the printing factory use to show that our corporate brochure design is different? The following is a brief introduction to the Jinan leaflet printing factory.
一、宣传册质感的对比
1、 Contrast the texture of brochures
在一般人的日常生活中，也许很少听到质感这句话，但是在美术方面，质感却是很重要的造形要素。譬如松弛感、平滑感、湿润感等等，皆是形容质感。质感是决定作品风格的主要因素，故质感不仅只表现出情感，而且与这种情感融为一体。
In ordinary people's daily life, texture may be rarely heard, but in art, texture is a very important shaping factor. For example, the sense of relaxation, smoothness and wetness are all used to describe the texture. Texture is the main factor that determines the style of the work, so texture not only shows emotion, but also integrates with this emotion.
二、宣传册大小的对比
2、 Comparison of brochure size
大小关系为造形要素中受重视的一项，几乎可以决定意象与调和的关系。大小差别少，给人的感觉较沈着温和，大小的差别大，给人的感觉较鲜明，而且具有强力感。
The relationship between size and size is one of the most important elements of shape, which can almost determine the relationship between image and harmony. The difference in size is small, which makes people feel more calm and gentle, while the difference in size is large, which makes people feel more distinct and powerful.
三、宣传册线条的对比
3、 Comparison of brochure lines
曲线很富有柔和感、缓和感;直线则富坚硬感、锐利感。自然界中，皆由这两者适当混合。平常我们并不注意这种关系，可是，当曲线线或直线强调某形状时，我们便有了深刻的印象，同时也产生相对应的情感。故我们常为加深曲线印象，就以一些直线来强调，也可以说，少量的直线会使曲线更引人注目。
The curve is very soft and gentle; Straight lines are hard and sharp. In nature, both are properly mixed. Usually we don't pay attention to this relationship, but when a curve or straight line emphasizes a certain shape, we have a deep impression, and also have corresponding emotions. Therefore, in order to deepen the impression of curves, we often emphasize with some straight lines. In other words, a small number of straight lines will make the curves more attractive.
四、宣传册色彩明暗的对比
4、 The contrast of the color of the brochure
阴与阳、正与反、昼与夜等等，如此类的对比语句，可使人感觉到日常生活中的明暗关系。初诞生的婴儿，初在视觉上只能分出明暗，而牛、等动物虽能简单识别黑白，可是，对彩度或色相却无法轻易识别，由此可知，明暗﹝黑和白﹞乃是色感中基本的要素。
Yin and Yang, positive and negative, day and night, and so on, can make people feel the relationship between light and dark in daily life. Newly-born babies can only distinguish light and dark visually, while animals such as cows and dogs can easily recognize black and white, but they can not easily recognize color or hue. Therefore, light and dark (black and white) are the basic elements of color sense.
五、宣传册字体粗细的对比
5、 Comparison of the size of the brochures
字体愈粗，愈富有男性的气概。若代表时髦与女性，则通常以细字表现。细字如果份量增多，粗字就应该减少，这样的搭配看起来比较明快。
The thicker the font, the more masculine it is. If it represents fashion and women, it is usually expressed in fine words. If the weight of the fine characters increases, the bold characters should be reduced, so the collocation looks more lively.
流畅的线条、和谐的图片，配以优美的文字，组合成一本富有创意，又具有可读、可赏性的精美宣传册，然后立体的展示企业的风貌、理念，宣传产品、形象。
Smooth lines, harmonious pictures, and beautiful words are combined to form a creative, readable, and appreciative brochure, and then comprehensively and stereoscopically display the style and concept of the enterprise and promote the product and brand image.
总之 对于宣传册设计来说，好的作品包括很多方面：图片的选择、色彩的搭配、整体的构思、排版及文案的规划都关重要。以上的注意事项您可以作一个参考，还有问题或者需求就来联系我们
https://www.sdhzyw.com了解吧！
In short, for brochure design, good works include many aspects: the selection of pictures, color matching, overall design, typesetting and copywriting planning are all crucial. You can make a reference for the above precautions. If you have any questions or needs, please contact us https://www.sdhzyw.com Understand!
