对人们来说彩页是常见的印刷品了,主要用来做活动宣传等广告,彩页用于宣传,要求强调夺人眼球,增深别人对公司、产品的印象。一般使用157克双铜、128克、105克双铜,如果数量很大,从节约成本方面考虑也可使用100克书纸、80克书纸。宣传彩页是公司业务、公司形象推广和介绍册集的简称。宣传彩页设计印刷的两大基本要素是信息传达和视觉传达,一个成功的彩页设计,信息传达一定具有真实性和原创性的特点,有一说一,脚踏实地。一个成功的彩页设计,视觉传达一定具有很强的视觉冲击力。视觉传达的效果取决于设计功底。
For people, color pages are common printed matter, which are mainly used for advertising such as campaign publicity. Color pages are used for publicity, which requires that people should focus on attracting attention and deepen others' impression of the company's brand and products. 157G double copper, 128G double copper and 105g double copper are generally used. If the quantity is large, 100g book paper and 80g book paper can also be used in terms of cost saving. The propaganda color page is the abbreviation of the company's business, company image promotion and introduction album. The two basic elements of propaganda color page design and printing are information communication and visual communication. A successful color page design must have the characteristics of authenticity and originality. One thing is said and one thing is down-to-earth. A successful color page design, visual communication must have a strong visual impact. The effect of visual communication depends on the design skills.
1、印刷彩页是针对吻合设计之主题,对于印刷之方式、版面大小、印刷品的题材、用纸或印刷的色数,甚选择相关的加工厂商等,都要仔细的,具体检查才能使各制作流程顺利上线并完成精美之成品。
1. The printing of color pages is aimed at the theme of matching the design. The printing method, layout size, subject matter of printed matter, color number of paper or printing, and even the selection of relevant processing manufacturers should be carefully checked to ensure that each production process can be successfully launched and the exquisite finished products can be completed.
2、依据印刷彩页进行文案撰稿、设计、版面规划等,是制作完稿的前置作业程序,同时也要安排摄影及插图的绘制,连络各配合厂商协调制作间的行程安排,以使各种要素具体化。
2. Copywriting, design, layout planning, etc. based on the printed color pages are the pre operation procedures for the production of the finished manuscript. At the same time, photography and illustration drawing should also be arranged, and all cooperating manufacturers should be contacted to coordinate the schedule of production, so as to make various elements specific.
3、依据版面规划的初稿,将其文案、照片和插图、正确位置与正确的颜色标示等,循序地安排在完稿纸上或以电子稿方式处理完整稿件,并明确指示制版之各项特殊要求的各项特殊要求指示,这是制版的前置作业。
3. According to the first draft of the layout plan, the copy, photos and illustrations, correct position and correct color marks, etc. are arranged on the completion paper or the complete manuscript is processed in the form of electronic manuscript, and the special requirements instructions that indicate the special requirements of plate making are specified. This is the pre operation of plate making.
4、完稿完成进入制版后,图片以电子分色机扫描分色,文字、线条以黑白相机拍照,冲出正确的过网数,并将文字、插图等按照完稿上之指示拼版,然后进行晒版作业,接着印出彩色打样送回设计者的手中进行校对。如以电子完稿处理则需交输出输出底片,务必要详细填写输山工作单或指示单、明确指示输出之线数,及彩色、单色之页数,有无造字及规格数量等项目,避免沟通上之错误,造成不必要之损。近年来CTP制版技术在国内越来越多印刷厂家应用,大大减少了输出底片与菲林成本,也缩短了制版时间!
4. After the completion of the manuscript and entering the plate making process, the pictures are scanned by an electronic color separation machine for color separation, and the words and lines are photographed by a black-and-white camera to get the correct number of screens, and the words and illustrations are made up according to the instructions on the completed manuscript, then the printing operation is carried out, and then the color proofing is printed and sent back to the designer for proofreading. In case of electronic completion, it is necessary to submit output negatives. Be sure to fill in the input work sheet or instruction sheet in detail, clearly indicate the number of lines to be output, the number of pages in color and monochrome, whether there are words and specifications, so as to avoid unnecessary damage caused by communication errors. In recent years, CTP plate making technology has been applied by more and more printing manufacturers in China, which greatly reduces the cost of output negatives and films, and also shortens the plate making time!
5、这是印刷前的后一个步骤,就是检查彩色打样是否符合完稿上所指示的进行程序,有颜色的校正与其它修正时一定要特别仔细用红笔写出具体易懂的文字说明或位置轮廓,正确传达给制版的人员,以免造成不必要的损失。
5. This is the last step before printing, that is, to check whether the color proofing conforms to the procedures indicated on the finished manuscript. When there is color correction and other corrections, you must write specific and easy to understand text descriptions or position outlines with a red pen carefully, and correctly convey them to the plate makers to avoid unnecessary losses.
6、将修正好的四色网片转晒成印刷用版,送上印刷机器,便开始正式印刷。如果要在印刷机上得到理想的印刷成品,要了解印刷因素,由于其中有许多的可变因素,对印刷品质影响钜,因此,对这些因素需要有一定且充份的认识。
6. Turn the corrected four-color screen into a printing plate, send it to the printing machine, and then start the formal printing. If you want to get an ideal printing product on the printing machine, you must first understand the printing factors. Because there are many variable factors that greatly affect the printing quality, you need to have a certain and sufficient understanding of these factors.
7、折页是彩页印刷的后一道手续,就是装订加工,一般单张平面式用到多的就是裁切、压线、折叠等。
7. Folding is the last procedure of color page printing, that is, binding processing. Generally, the flat type of single sheet is mostly used for cutting, pressing, folding, etc.
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